Our Team
John Crosier - Chief Compliance Officer
With more than 30 years of experience in the financial services industry, John Crosier has dedicated his career to helping individuals and families navigate the path toward a confident retirement. After earning a degree in Economics with a minor in Political Science from Southern Utah University, John discovered a passion for guiding others through the complexities of financial planning.
Over the course of his career, John has developed a core philosophy: no two clients view their financial future the same way. He believes that truly effective advising starts with listening. By asking thoughtful questions and gaining a deep understanding of each client’s unique goals, values, and concerns, he has continually refined his approach to better serve those he works with. For John, one of the most rewarding aspects of his work is partnering with clients to set meaningful goals—and then watching them achieve those milestones over time.
Since 2015, John has been a partner at Aspen Capital Management, an active wealth management firm focused on delivering a more dynamic and responsive investment experience. Through an active portfolio approach, the firm seeks to align closely with client objectives and adapt to changing market conditions, helping clients pursue their long-term retirement goals with greater confidence. John takes great pride in being part of an organization that shares his commitment to personalized, client-centered advice. Outside of his professional life, John is deeply family oriented. He is married to his wife Denise, whom he considers his best friend, and together they have raised four daughters. As a family, they enjoy fishing, hunting, hiking, and taking vacations close to home. John is also an avid fan of hockey and tennis and has a deep appreciation for the beauty and serenity of Utah’s mountains.
Chad Loveland - Chief Financial Officer
Chad Loveland serves as Chief Financial Officer of Aspen Capital Management, where he brings extensive experience across financial services and the insurance industry. Fully licensed in financial services as well as life and health, and property and casualty insurance, Chad provides comprehensive insight into financial strategy, risk management, and client-focused solution.
Chad holds the prestigious Chartered Life Underwriter (CLU) and Life Underwriter Training Council Fellow (LUTCF) designations, reflecting his commitment to professional excellence and continued education in his field.
Earlier in life, Chad earned the rank of Eagle Scout and has continued to give back through various leadership roles within the scouting program, demonstrating his dedication to service and mentorship. Outside of his professional responsibilities, Chad values time with his wife, four children, and grandchildren. He enjoys the outdoors and can often be found hiking, fishing, or hunting—activities that reflect his appreciation for nature and balance in life.
Kelli Hall - Adminstrative Assistant
Kelli Hall was born and raised in Oregon and has lived in Utah since 2005. She serves as the Administrative Assistant at Aspen Capital Management, joining the firm on April 28, 2025. Kelli holds a bachelor’s degree in human resource management and a Master of Business Administration (MBA).
In her role, Kelli enjoys building strong relationships with clients and supporting the Aspen team as clients work toward their long‑term investment goals.
Outside of the office, Kelli is married to her high school sweetheart, Ryan Hall. Together, they have three children—Roman, Magnus, and Athalia—and spend much of their time coaching and attending their children’s sporting events.